Take Control of Your Profits
Accept Cards Without Sacrificing Your Bottom Line
Running a food truck is tough. Every dollar counts. That's why more food truck owners are turning to Zero Cost Credit Card Processing — a smart way to keep profits high without saying "no" to card-paying customers. Here at FTO, we're ready to help you decide if it's the right fit for your business. Learn More about Zero Cost Processing
What Is Zero Cost Credit Card Processing?
Zero Cost Credit Card Processing lets you accept credit cards without absorbing expensive processing fees. Instead, your customers cover them — leaving you with 100% of your hard-earned money.
There are three main strategies to make it happen:
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Dual Pricing
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Cash Discounting
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Surcharging
Each one is a flexible, fully legal way to accept cards while protecting your profits.
Your Options Explained
Dual Pricing
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Definition: Two prices shown — cash and card.
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Example: "Taco Plate — $10.00 Cash / $10.40 Card"
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Why It's Great: Total transparency. Customers love the choice!
Cash Discounting
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Definition: List the card price, reward cash payers with a discount.
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Example: Menu says $10.40. Pay $10.00 in cash.
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Why It's Great: Encourages more cash without confusion.
Surcharging
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Definition: Add a small fee when a card is used.
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Example: "Taco Plate $10.00 — Credit card payments include a 3% processing fee (Note: Card brand rules cap surcharges at 3%)."
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Why It's Great: Keep menu pricing simple and cover your costs.
Quick Comparison: Which Method Works Best for Your Truck?
Dual Pricing | Cash Discounting | Surcharging | |
|---|---|---|---|
Best For | Menus with fewer items and space for two clear prices | Universal — works for all types of menus | Online orders or where accepting cash is not a preference or option |
Compliance | 100% legal when properly done | 100% legal | Legal in most states (check a few exceptions) |
Customer Feel | Very transparent | Positive with clear signage | Fine if explained briefly |
Display | Two prices side-by-side | One price with cash discount at checkout | One price with fee added at checkout |