Business & Marketing

From Parked to Packed: Essential Branding and Online Tips for Food Truck Success
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Presented By Mercedes Johnson, Food Magnet
Unlock the secrets to transforming your food truck from unnoticed to unmissable with Mercedes Johnson from Food Magnet. This session will explore the critical branding errors that might be holding you back and the key online behaviors that attract food enthusiasts to your truck. Get actionable strategies to refine your digital presence and presentation, ensuring your food truck is the go-to destination for every street food aficionado.
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Writing Your Business Plan 101
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Presented By SBDC
Harness the power of planning and turn business challenges into opportunities for growth.
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Marketing In the Off-Season
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Presented By Bill Moore, Food Truck Training Group
As a food truck owner, navigating the slower months will be challenging, but with the right strategies, you can keep your business thriving year-round. This presentation will equip you with creative marketing tactics, from leveraging social media and partnerships to offering seasonal specials and catering services, ensuring a steady stream of opportunities even during the "slow" season. Leave with an actionable plan to maintain brand visibility, cultivate guest loyalty, and maximize revenue throughout the entire year.
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How to Create a Cost of Goods and Revenue Spreadsheet
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Presented By SBDC
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Unlocking $10,000 Monthly Revenue with a Few Simple Steps
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Presented By Misti Buard
Learn a step-by-step approach to navigate a competitive industry and establish a successful business. Find out how to identify which audience desires your menu, approach a company, secure a catering opportunity and become a preferred vendor.
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Know Your Numbers or Perish
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Presented By Eric Meyers, Eat at Eric's Grill and Catering
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